Ole Henriksen Friends & Family Sale 2025: 10 Best Deals


Photo-Illustration: The Strategist; Photos: Retailers
With cold weather (almost) behind us, now’s the time to refresh your skin-care routine for spring — and lots of Strategist-approved products at Ole Henriksen are up to 30 percent off through Monday, March 24, as part of the retailer’s Friends & Family Sale. Plus, with any purchase over $85, you’ll receive a four-piece gift set, and with any purchase over $125, you get a six-piece gift set.
Here, I’ve rounded up the best of the best from the Scandinavian brand, including many formulas we’ve tested and written about. There’s the cream beauty columnist Rio Viera-Newton uses to improve the look of dark-bluish under-eye circles, a lemonade-scented face scrub for exfoliating, and plenty of other products worth adding to your routine.

This is the eye cream — which is loaded with brightening vitamin C — that Rio uses to banish dark under-eye circles. (She also loves it for keeping under-eye concealer in place.)

Speaking of under-eye care: Fade discoloration with this color-correcting eye-cream stick. It contains two forms of vitamin C, plus caffeine to energize and de-puff the area.

A subtly plumping lip treatment — available in four pleasing shades — to keep your lips hydrated and soft.

The brand also just released a shimmery option if you’d like a bit of glitz. It comes in four colors: citrus, lingonberry (pictured here), crème brûlée, and strawberry sorbet. You can also buy a set of all four shades.


Retinol helps renew skin and minimize signs of aging, and this lightweight serum is designed to visibly improve fine lines and wrinkles in just two weeks.

For your everything shower, snag a refreshing face scrub with ingredients that include both chemical (glycolic and lactic acids) and physical exfoliants (lemon peel and sugar). It’s also one of our favorite men’s grooming gifts.

And if you’re in the market for a gel cleanser, look no further than Truth Juice, which is made with exfoliating polyhydroxy acid (also known as PHA) to remove dirt, oil, and eye makeup.

For the vitamin-C curious, this set includes the under-eye cream I mentioned above, plus a serum and a brightening moisturizer.

For the generally Ole Henriksen curious: This set of the brand’s mini best sellers — which includes a vitamin-C serum, moisturizer, and toner — is your best bet.
The Strategist is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Some of our latest conquests include the best acne treatments, rolling luggage, pillows for side sleepers, natural anxiety remedies, and bath towels. We update links when possible, but note that deals can expire and all prices are subject to change.
link